According to KontextAI on Twitter, the company’s latest AI-powered tool enables fashion brands to generate back views and multiple angles of clothing items, creating a comprehensive digital lookbook without the need for additional photoshoots (source: KontextAI Twitter). This technology streamlines content creation for e-commerce, significantly reducing production costs and accelerating time-to-market. AI-driven lookbook generation allows retailers and designers to showcase complete product views, enhancing the online shopping experience and boosting engagement rates. The development highlights AI’s expanding role in digital content automation and presents new business opportunities for fashion brands and e-commerce platforms adopting generative AI solutions.